Professional works
Welcome to the backstage of my portfolio!
Here, you’ll discover a selection of projects I’ve contributed to. While I can’t share sensitive visuals due to agreements, I’m always open to discussing them abstractly.
Explore the breadth of my work, from tech industry ventures to diverse market sectors. Learn about my collaboration with cross-functional teams, stakeholders, and clients to achieve project goals and deliver high-quality design solutions.
Communication skills are key in conveying concepts, gathering feedback, and aligning stakeholders. My portfolio showcases a diverse range of projects, illustrating my versatility and ability to tackle various design challenges across industries and platforms.
INDEX PROJECTS
Tech industry sector:
- PM Dedemsvaart | High tech machinery / CNC – Successful campaigns with landing pages, corporate movies and interactive whitepapers.
- Inmaco | Sustainable packaging machinery – Complete UX/UI design and project management.
- HTM-Technologies | High tech machinery / CNC – UX/UI enhancements and digital marketing support.
- Stulz Benelux | Supplier of climate solutions – Two-day sprint design for webshop/portal.
- Veco Precision | Electroforming micro-parts – Landing page and LinkedIn templates.
- Yamada Europe | Industrial pump systems – Collaborative design workshops for product enhancement and website redesign.
Other sectors:
- De Posten Op Koers | Care provider organisation – Care provider in transition phase. Detailed corporate identity and website enhancements.
- Zonnehuisgroep Noord | Care provider organisation – Intranet redesign and integration with AFAS system.
- Gelissen Tax Consultant | Financial services – Website redesign focusing on ‘working at’.
- OBT Symposium | Task/Business management education sector – Inviting landing page for symposium event.
- Interschaden | Insurance technology solutions – Redesign of home page en brand.
- Propersona | Mental healthcare organisation – Redesign of landing pages and website.
- Esschert Design | Producer, wholesaler of garden and gift items – Animation invitation for open day.
NOTE: Please keep in mind that the growth rates I mention on this web page are my personal estimate, based on positive feedback from stakeholders or colleagues.
Contributions in tech
Explore my contributions to tech industry giants, from full website designs to impactful project management.
PM.nl
Successful marketing campaigns
- Contributed to the generation of 500+ leads.
- Skills applied: UX/UI design, landing page optimisation for conversion, development of an interactive whitepaper (7 most common mistakes) with user-centred design methods, product photography. Competence brochure to convince and win potential customers. Project management, styling of corporate video, directing video production, infographics designed.
- Thanks to promotional videos for the BBL campaigns (working-simultaneously-studying), we achieved a 40% increase in qualified leads.
- Skills applied: Project management, styling, directing video production, infographics designed.
- CRO, SEA, SMM, IM
- The 1-year, 1,248-hour project resulted in a total budget of €23,400, a 175% return on investment and an estimated profit of €41,950 for the client.
Inmaco.nl
Full UX/UI website design
- Resulted in a 300% increase in website visits within the first quarter, resulting in an increase of 150 leads.
- Skills applied: UX/UI design, creating intuitive navigation, improving user experience on mobile devices, project management, wireframing, site map, competitor analysis, style tile, product photography, portrait photography, etc.
- Social media strategy: e.g. LinkedIn templates put employees down as ambassadors, Facebook working bee promotion.
- CRO, SEO, IM
- The 6-month project of 624 hours generated a total budget of €11,700, with the client benefiting from a return on investment of 190% and an estimated profit of €22,230.
HTM-technologies.com
Launch of new website
- Generated 50+ leads in the first three months after launch.
- Skills applied: UX/UI design, user interface design for improved usability, implementation of responsive design methods, wireframing, site map, competitive analysis, project management, styling and direction company movie, portrait photography, product photography, etc.
- CRO, SEA, SEO, SEM, IM
- With a duration of 6 months and 624 hours, this project generated a total budget of €11,700, a return on investment of 160% and an estimated profit of €18,720 for the client.
Stulz-benelux.com
B2B webshop design
- Achieved a 200% increase in online sales within six months.
- Designed prototype (home, category, product) + style tile in 3 days. Web developer and Acount manager later took over for adjustments.
- Skills applied: UX/UI design, development of intuitive web shop interface, optimisation of ordering process.
- CRO, SEA, SMM, IM
- This 6-day, 36-hour project resulted in a total budget of €3,240, a return on investment of 180% and an estimated profit of €5,832 for the client.
VecoPrecision.com
CRO landing page en LinkedIn templates
- Improved the conversion rate of the landing page ‘What is Electroforming’ by 30%.
- Skills applied: UX/UI design, design of conversion-oriented landing page, development of attractive LinkedIn templates, A/B testing.
- CRO, SEO, IM
- The 4-day 24-hour project generated a total budget of €2,160, with a return on investment of 170% and an estimated profit of €3,672 for the client.
Yamada-Europe.com
Website redesign
- Led to a 150% increase in organic search traffic and a 50% reduction in bounce rate.
- Skills applied: UX/UI design, wireframing, prototyping, style tile, user flow optimisation, implementation of visually appealing design.
- CRO, SEO, SMM, SEM, IM
- The 4-week, 144-hour project resulted in a total budget of €12,960, a significant return on investment of 195% and an estimated profit of €25,272 for the client.
Projects in various sectors
Delve into projects spanning different sectors, including website redesigns, intranet enhancements, and landing page revamps.
DePostenOpKoers.nl
Detailing of corporate identity and website
- Increased employee engagement with improved internal communication through deluxe magazine and email newsletters. Increased website visits by 30% after redesign, resulting in a 25% increase in lead generation.
- Skills applied: UX/UI design, corporate identity design, internal communication strategies.
- CRO, SEO, IM
- At 6 months and 624 hours, this project resulted in a total budget of €56,160, a return on investment of 165% and an estimated profit of €92,664 for the client.
Zonnehuisgroep Noord
Intranet redesign within AFAS system
- Simplified workflow for employees through intuitive UX/UI design elements and seamless integration with the AFAS system. Increased user satisfaction by 40% and improved productivity by 20%.
- Skills applied: UX/UI design, intranet design, integration with business systems.
- CRO, SEA, SEO, SEM, IM
- The 2-week, 72-hour project generated a total budget of €6,480, with the client benefiting from a return on investment of 185% and an estimated profit of €11,988.
Gelissen.com
Website redesign shift focused on ‘careers’
- Attracting talent through website redesign
- Increased applicant conversion rate by 50% through improved UX/UI design and targeted content for potential employees. Generation of 60+ leads within the first quarter after launch of the new website.
- Skills applied: UX/UI design, recruitment strategy, content strategy.
- CRO, SMM, IM
- This 1-week project of 36 hours resulted in a total budget of €3,240, a return on investment of 175% and an estimated profit of €5,670 for the client.
OBT.nl
Symposium event page and invitation-emails
- Effective symposium invitation
- Improved registration rate by 40% through clear and attractive UX/UI design of the landing page. Generation of 200+ registrations for the symposium.
- Skills applied: UX/UI design, event marketing, conversion optimisation.
- CRO, SEA, SEO, SEM, IM
- The 1-week, 36-hour project generated a total budget of €3,240, a return on investment of 190% and an estimated profit of €6,156 for the client.
Interschaden.vanAmeyede.com
Interschaden home page and brand redesign
- Improving conversion with Home page and brand redesign
- Currently in A/B testing.
- Skills applied: UX/UI design, conversion optimisation.
- CRO, SEA, IM
- With a duration of 4 days and 24 hours, this project generated a total budget of €2,160, a return on investment of 160% and an estimated profit of €3,456 for the client.
Propersona.nl
Supporting colleage designer with redesign of landing pages
- Optimisation of online presence
- Improved user experience and increased engagement by 25% after redesign of website and landing pages. Generation of 75+ leads within the first quarter after implementation of the new design.
- Skills applied: UI design, conversion optimisation.
- CRO, SMM, SEM, IM
- The 3-day, 18-hour project resulted in a total budget of €1,620, with the client benefiting from a return on investment of 180% and an estimated profit of €2,916.
Esschert Design
Invitation for career open day
- Animated invitation for Career open day, Meet & Greet
- Increased registrations for the open day by 50% thanks to attractive design and effective Call-to-Actions. Generation of 40+ sign-ups from potential visitors.
- Skills applied: design template, copy writing, animation in Canva.
- SEA,SMM, IM
- The 2-day, 12-hour project generated a total budget of €1,080, a return on investment of 170% and an estimated profit of €1,836 for the client.
Work with me
Ready to elevate your projects with exceptional UX/UI design?
Let’s collaborate to turn your ideas into impactful realities. Contact me today to discuss your project goals and requirements and explore how we can work together.
